Past EA Events
Symposium at University of West GA
May 11th, 2012
Entrepreneurial Education January Symposium
Fierce Leadership: A Bold Alternative to the Least "Best" Practices of Today
January 27th, 2012
GSU Buckhead Center
8am – 11am
Media Panel (L-R): Vince Thompson, Steven Osunsami, Loren Feldman, Moira Vetter, Scott Woelfel
Agenda
-NYT Business Editor
– A Media Education
-Next Generation Marketing
-Why Wall Street Is Moving West
-Entrepreneur MBA
-Fierce Leaders Now
Entrepreneurial Education November Symposium
The Fast & The Furious: Entrepreneurship & Innovation
November 18, 2011
GSU Buckhead Center
8am – 11am
Agenda
-Global Branding: Build It And Brand It
-Transformational Leadership
-Lead Global Cross-Functional Teams
-TOP Thinking and Linking with GSU Professors
-”Marketing Machine”: Puff The Magic Dragon
Speaker
Terry Stinson- President, The Americas
Entrepreneurial Education September Symposium
September 16, 2011
Cobb Energy Center
8 am – 12 pm
Agenda
-Member Moments:
-Global Economics – Do or Die Time?
-Fast 40
Speaker
Tom Szaky- CEO & Founder of TerraCycle
Entrepreneurial Education July Symposium
July 15, 2011
Cobb Energy Center
8 am – 12 pm
Agenda
-How Leadership Wins Hearts and Minds to Build Value
-Talk Back Live: Fast 50 CEOs and Bankers
Speakers
 Kathy Betty Owner, Atlanta Dream |
 Lieutenant General Russel L. Honore Task Force Katrina Leader |
Photos From Symposium:
(Coming soon)
Entrepreneurial Education May Symposium
May 20, 2011
Cobb Energy Center
8 am – 12 pm
Agenda
- Collective Bargaining- Power of Groupon and 401k on B2B
- Personal Finance of Entrepreneurship
- When and why CEOs need a Rehabuzzitation
Speakers
 Gov. John Y Brown, Jr. Governor of Kentucky Original Franchiser of KFC |
 Starr Hall Author, Renowned Speaker Social Media Expert |
Entrepreneurial Updates – Hot Topics:
- Entrepreneurs need Enablers, Education, Environment
- ReveNude – How To Grow Shrinking Sales
- Go Deep, Not Wide in 2011/2012
- Are Entrepreneurs Born or Made?
Photos From Symposium:
“C2011 Carroll Morgan (Buckhead On-site Photography
<http://buckheadon-site.com/>
Entrepreneurial Education March 2011 Symposium
March 18, 2011
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda
- From Hooters to Tutors – Hooters Girl to CEO of Over 800 Locations – Kat Cole, Cinnabon
- The Turnaround Entrepreneur – Herman Cain
- A Whole New Mind – Thinking of Linking
- Blue Chip to Blue Collar Leaders – How They “Dig” Great Brands
- Is Real Estate Right – It’s a Minute Before Daylight – Real Estate Winners and Losers
- Award Winning Health/Wellness Programs with Dave Hubbard – America’s Fitness Coach
Entrepreneurial Updates – Hot Topics:
- Market Strategy
- Deal Makers
- The World Turns on 401k
- Are Bankers Bouillons, Billies or Bullies?
Photos From Symposium:
“C2011 Carroll Morgan (Buckhead On-site Photography
<http://buckheadon-site.com/>
Entrepreneurial Education January 2011 Symposium
Friday, January 21, 2011
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda
- Special Guest Speaker – General Russel Honore’ of Hurricane Katrina.
- Entrepreneur MBA – Social Media Strategies for CEOs and the New Rules of Branding.
- Sustaining Growth and Stability in a World of Rapid Change .
- 2011 Economic Forecast for Entrepreneurs.
- Bulldog 100 – Meet CEOs from the Fastest Growing Bulldog Businesses.
- From “King of Riverbend” to “Czar of Atlanta’s St. Regis” – Lessons Learned the Hard Way
Entrepreneurial Updates – Hot Topics:
- Fitness
- Technology
- Legal Eagles
- Philanthropy
Entrepreneurial Education November 2011 Symposium
November 12, 2011
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda:
- The Religion of Business
- Global Business Deans will Discuss Advanced Education Degrees – “Who is Best in Class?”
- Harvard Business Case Review
Entrepreneurial Updates – Hot Topics:
- Economic Forecast
- Technology
- Banking
- International Business
- Academics
- Marketing
- EA Women
Photos From Symposium:
“C2011 Carroll Morgan (Buckhead On-site Photography
<http://buckheadon-site.com/>
Entrepreneurial Education September 2010 Symposium
Friday, September 24, 2010
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda:
- Joel Babbit, Part 2. CEO, Mother Nature Network. Waiting Till “The Time is Right” Means Waiting Forever
- Bankers Meet Fast Growth Entrepreneurs – Your Next Success.
- The EA Woman. What It Takes to Grow
Entrepreneurial Updates – Hot Topics:
- Entrepreneurial Economic Forecasting
- Georgia Business
- Technology
- Investment Banking
- International Business
Entrepreneurial Education August 2010 Symposium
Friday, August 27, 2010
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda:
- Great CEO Sales Strategies for the World’s Toughest Customers.
- Vision + Creativity = Joel Babbit. See and Hear the Amazing Story of Mother Nature Network
- The Management of Delegation.
- The Shining – How to Move from a Regional Brand to a National Powerhouse
- Economic Update.
- Business Associations, Chambers, Business Clubs, etc. Gone with the Wind or Lord of the Rings? Entrepreneurial Leaders Choose the Best for Business
- Is Solar Power an Economic Product or a Political Project? When Will it Make Money for Shareholders?
Entrepreneurial Education July 2010 Symposium
Friday, July 23, 2010
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda:
- A Deep Academic Dive into the 7-S High Growth Business Model
- How to Create “Green” Brand Extensions that Add Employee Value and Enterprise Revenue
- The Liquidity Event Strategy – Pre-Sale – Pre-IPO. Why You Plan Sooner Rather than Later
- Generational Equity for the Kids. Too Much or Too Little? What is the Right Amount?
- Social Media: The Future of Marketing or the Figments of Our Imaginations?
- Great CEO Sales Strategies for the World’s Toughest Customers.
- Entrepreneurial Pension, Retirement Plans – Forever Young, Slammer Time or a New Plan for the Future?
Entrepreneurial Education June 2010 Symposium
Friday, June 18, 2010
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda:
- Conscious Capitalism – Socialpreneurs – Why They’re Making More than Green. New Markets for the Boldest Companies
- Entrepreneur MBA: Moving the Revenue Needle from 10 Million to 100 Million – Know Your Competitive and Comparative Advantage and How to Use Both with Shared
Values
- High Performance Entrepreneurial Teamwork Environments – They Happen, Just Not How We Think
- Wealth Leadership: The Liquidity Event Strategy – Pre-Sale – Pre-IPO. Planning Now
- Estate Planning. Generational Equity for the Kids. Too Much or Too Little? What is the Right Amount?
- The Woman Entrepreneur Theory. Could It Be Wrong?
- International Business: An Uprising in Thailand. It’s Business.
- Cultural Innovation – How to Plant It, Grow It, and Harvest the Results for Continuous Business Improvement
- Entrepreneurial Wellness: Cosmetic Mental Fitness and Business Coaches. Abstract, Fuzzy Theory or Concrete Results?
- Married to the Mob – Makers of Business – Entrepreneurs and Spouses. How to Make it Work
- Tough Medicine – Transforming Doctors into Entrepreneurs.
- Roundtable Discussion: Built from Scratch – The Fast 50. How to Get There
Entrepreneurial Education April 2010 Symposium
Friday, April 29, 2010
Four Seasons Hotel Atlanta
8 am – 12 pm
Agenda:
- Entrepreneurial Education – The “Home Run” – Luck, Instinct, Strategy and Academics – Why You Need Them All
- Healthcare Expert: Heads Up for Fast Growth Companies – How It can Help or Hurt. A Healthy Dose of Action Needed.
- Wealth Leadership – Art, Horses, Diamonds and Love – Alternative Investments that Beat the Stock Market
- Technology Summit – The Toughest S of the 7-S Model – How to Enterprise and Systematize Your Business
- Internet Security – Does Information Security Mean Increased Employee Insecurity? Is cyber-risk a myth?
- Entrepreneurial Wellness – How to Make Life/Work Balance and Quality Time a Legend Rather than a Myth. Saturdays, Sabbaticals and Other Sins of the Entrepreneur.
- Group Discussion – Will Atlanta’s Next Big Success Look Like Home Depot, CNN or Facebook? Where is It and When Will It Be?
- Newly Invented “No Brainer” Business Models For Recurring Revenue
- International Business – China’s Emergence and the Transformation of Global Commerce
- Entrepreneurial State: Should Georgia Public Money Fund Private Venture Capital? How Will It Be Done?
Entrepreneurial Education March 2010 Symposium
Friday, March 26, 2010
The Ritz-Carlton Buckhead
8 am – 12 pm
Agenda:
- The Oxford Plan on Negotiation for Business Success
- An Innovative “Comp and Benefits” Plan to Attract High Performance Employees in a Low Tide Economy
- Entrepreneurial MBA – Three things Taught in Business School that You Absolutely Need to know
- Atlanta Real Estate Trends – How to Capitalize Long-term on a Temporary Down Real Estate Market
- How to Strategically Sell in the Lean Years
- Wealth Leadership – The First Commandment on Entrepreneurial Investment: Stay Wealthy
- Economic forecasts and investment banking deal update.
Entrepreneur Education February 2010 Symposium
The Ritz-Carlton, Buckhead
Friday, February 26, 2010
8 am – 12 pm
Agenda:
- Company Valuations – Fine Art Or Mad Science?
- The Epicenters Of Capitalism
- Insurance: How Much Do You Need, What Do You Need and When Do You Need It?
- Hear from 3 Global Entrepreneurs Who Are Changing The World And How They Are Doing It
- Fast Growth Entrepreneurs Vs. The World
- Transformational Speaking – How To Speak And Lead As a Visionary
- Wealth Leadership
- Investment Banking: Current Environment and Market Outlook
Entrepreneur Education January 2010 Symposium
The Ritz-Carlton, Buckhead
Friday, January 22, 2010
8 am – 12 pm
Agenda:
- Here Comes The Money For Entrepreneurs
- Lawyers: Makers Or Breakers Of Enterprise
- The New Business Trend Of Brand Attachment
- Investment Banking: Current Economic And Market Outlook
- The Real World Case Of Wealth Leadership
- The New Epicenters Of Capitalism
- Transformational Speaking
- Meet Four Global Entrepreneurs Who Are Changing The World Right Here In Atlanta
- ATLANTA STOCK EXCHANGE - How to move the revenue needle today: sell your products and services
Entrepreneur Education October 2009 Symposium
Friday, October 30, 2009
8 am – 12 pm
The Ritz-Carlton, Buckhead
Agenda:
- The Emerging Entrepreneurial Superlatives: Doctor/Entrepreneur
- How To Build Fast Growth “EMERGING-C” Companies
- A New “Fertile Ground” For Entrepreneurial Edupunks
- Learn 24 Immutable Laws Of Entrepreneurial Marketing And 5 Marketing Theories That Have Never Worked
- Who Needs Harvard, Emory and Duke? – We All Do
- “Inside The Gates” of Luxury Adventure Exotic Travel
- Why Facebook Makes Entrepreneurs Smart and Twitter Makes them Stale
- How To Master An Entrepreneurial Business Model
- 3-Minute MBA Hot Topics
- ATLANTA STOCK EXCHANGE
- Connect with Other Atlanta Business Dealmakers – Who’s Who of Atlanta, Who is Doing Business with Whom and Whom You Should be Doing Business with Today
- Opportunity to Present Business to Business
2009 3-Day MBA
September 22-24, 2009
8 am – 5 pm
The Ritz-Carlton, Buckhead
Tuesday, September 22
Agenda:
- Strategy (Business Strategy 810)
- The MBA Visionary (Entrepreneurial Studies 650)
- Accounting & Finance (Finance 680)
- Oxford 3S Model (Business Strategy 810)
- Sales / Customers
- Service
- Systems
- The Emerging Culture (Human Resources 740)
- Business Cases (Marketing 720)
Wednesday, September 23
Agenda:
- Accounting & Finance (Finance 680)
- Contract Law (Capstone Course Strategy 910)
- Legal and Finance (Capstone Course Strategy 910)
- Licensing, Franchising, Private Equity (Business Strategy 810)
- Negotiation (Capstone Course Strategy 910)
Thursday, September 24
Agenda:
- Fast Market Growth (Marketing 720)
- Legal and Finance (Capstone Course Strategy 910)
- Accounting & Finance (Finance 680)
- Public and Persuasive Speaking (Capstone Course Strategy 910)
- Investment Banking and its Role in Business (Finance 680)
- Human Resources (Human Resources 740)
- Exit Strategy (Capstone Course Strategy 910)
- A Successful Emerging Business from Vision to Exit Strategy
September 2009 Think Tank Summit
September 4-6, 2009
The Ritz-Carlton, Amelia
Agenda:
2010 “customer touches” that will work
-
We Will Climb High Into the Entrepreneurial Life of Learning As An Answer to the Best Business Life
- Should we just focus on our business and forget about education? How many degrees do we need? Do you really need an MBA from Kennesaw? Is it worth the time and money to take 2 years off to attend an Ivy League like Harvard?
-
The academics of entrepreneurial success – can it be taught or are you born with it? We will debate the “best in class” for business and entrepreneurial education. How do you get it and where do you find it?
-
The top 5 “waste of time and money” business classes and educational programs
Wealthy, Healthy and Still Bored – Still Have Not Found What I am Looking For
- Why entrepreneurs cannot find satisfaction
- How do I get a different life?
- Why life delights life?
- What do they really want?
- Alligator shoes, Cadillac’s and still broke
- How you make money – period
Networking – Foundation for the Best Business Life or a Waste of Time for Entrepreneurs?
- With the advent of social media is “networking” a dinosaur?
- What will a networking event look like in 5 years?
- Top 3 types of networking events that will increase revenue
- 3 networking events or conferences to never attend
Know Thy Customer is an Entrepreneurial Cornerstone in the Best Business Life
- The customer “touches” that never worked last year, this year or in the future
- Find out what “touches” your customer. Why they always tell you wrong
- Dialogue on the entrepreneurially created “Stay or Sail Strategy”
Role Play and Theater
- Body language that wins deals-Step-by-Step Show and Tell
- The Closer – Up Close and Personal-Live role play on how the entrepreneur closes the deal
Entrepreneurial Wake Up Call
- What is the new normal for entrepreneurs? How to deal with it
- What is the commerce market really like today and the golden nuggets of what will be in 2010?
- Oxford will reveal confidential white paper for entrepreneurs in 2010 – know ahead of the best
Hot Topics:
- Married life and business life-what is working for the happily married and going strong in business? What is not working that used to work?
- Sex in the sale and lightning in the sky-why we love the Marshall Tucker Band
- Am I still single because my business life is my only life?
- On the backside of 30 and the front side of a new career
- Is exiting to Margaritaville an entrepreneurial option?
- Do I need to move up, move out or get closer in?
- Oscar Economics: The best LE video for 2008/2009 and why
- How to avoid the jerks leaches and time wasters
- Build a new start or just find a place to fall apart
- Why is the last thing I need always the first thing that happens every morning? As an entrepreneur, what is the last thing you do every day?
- Are business coaches a waste of time and money? Who is the best and the least best?
- Wealth Management-Is the Sun Setting or Rising on This Industry?
- Who will be the new leaders and how will they do it- Build Wealth for Others
- How not to confuse intelligence with a bull market again
- Thinking of Linking?-5 things for every entrepreneur to remember
-The 5 biggest fears of entrepreneurs and 3 dreams that never die
- Purpose Driven Life – The Entrepreneur and Higher Faith
- Discussion on the books God is Not Great – Why Religion Poisons Everything by Christopher Hitchens and the Purpose Driven Life – What on Earth Am I Here For? by Rick Warren
- Is it religion in business or business in religion-Faith or Fowl Play?
- Reap What You Sow”-The only philosophical intersect between world history and religion
- From good to great-your life
Bored of the Board of Directors and Advisors
- At what stage do you need a Board of Directors and Advisors?
- When are they more trouble than they”re worth? Can a Board educate an entrepreneur?
- What kind of mentor can be the best educational gift for entrepreneurs?
- Are incubators the gas chamber or fresh air for start-ups?
- What is the one life educational lesson for the entrepreneur?
The Life and Times of Entrepreneurs on Family, Friends and Competition
- What I did right
- What I did wrong
- What I should have done better
- The one thing I should not have done and 2 things I”m glad I did
From Good to Great-Your Life
- How to make the eyes shine
- It is the gleam that makes people cling and is it in everyone deep down?
- Live life with zeal-the Best Business Life
Off Limits Topics That Last a Lifetime But We Never Bring Up
- It is 2 am and why am I driving home?
- They make me feel good-that’s why
- I have a new love in my life-it is my company
- Why do we need the stimulation and dopamine-entrepreneurial jet fuel
-
ADD, Bi-polar and overly excessive ego-but what do you think about me now?
Why Entrepreneurs Believe in Happy Endings
August 2009 Social Series
Saturday, August 8, 2009
7 pm
Oxford Residence
Atlanta Entrepreneur Unites Music Legends for the First Time
W. Cliff Oxford Entertains Members and Invited Leaders with Special Concert
ATLANTA, July 16, 2009 - Atlanta music legends and Entertainer of the Year artists Banks & Shane and Ron Kimble will share the stage for the first time during a River Concert scheduled for August 8 at the home of W. Cliff Oxford, host and creator of the event.
The concert will be held as part of the social schedule for Oxford’s Entrepreneur Economics group. Oxford, an Atlanta entrepreneur who speaks internationally on entrepreneurial education and the emerging economy, is president of Entrepreneur Economics and creator of the Atlanta CBS TV show, “The Next Tycoon.” The concert is scheduled for 7 p.m.
“While it’s easy to see Ron and Banks & Shane as gifted entertainers, they are also outstanding entrepreneurs in their own right,” Oxford said. “They have sustained long careers in the hardest of industries with entrepreneurial instincts and zeal. It is a privilege to celebrate both as entertainers and entrepreneurs. Also, with entrepreneurs being some of the hardest working people on the planet, sometimes it’s good just to have some fun, and this is clearly part of it.”
The limited-seating concert is for members and clients of the Entrepreneur Economics community as well as for invited leaders.
July 2009 Social Series
Saturday, July 18, 2009
4 pm
Paradise Arabians
Agenda:
LUXURY ECONOMICS & THE KENWORTHY FAMILY INVITE YOU…
Experience a relaxing evening at PARADISE ARABIANS connecting with other Luxury Economics members while surrounded with the rarest, most beautiful horses
We are proud to have The Kenworthy family as a member of Luxury Economics. Bring your family and come join us to experience a social blend of Southern Commerce, Hospitality and Egyptian Arabian Horses all while connecting with other members and families. The Kenworthys’ personal and business stories will give you a new perspective on life and business.
Entrepreneur Education June 2009 Symposium
Thursday, June 18, 2009
8 am – 12 pm
The Ritz-Carlton, Buckhead
Agenda:
- An Entrepreneurial Education and Lessons Learned the Hard Way
- From Scratch to Great
- The Great Communicator: Communicate and Personally Connect with Your Audience
- Lights, Camera, Youtube – Be Ready for the Fast Media
- Trends in International Sales – From Dubai to China to New York City
- The Next Big Thing – Bartering Luxury Products and Services
- ATLANTA STOCK EXCHANGE – Special Session [For All Attendees] – 10 am – 12 pm
Who’s Who of Atlanta, Who is Doing Business with Whom and Whom You Should be Doing Business with Today
Entrepreneur Education May 2009 Symposium
Thursday, May 21, 2009
8 am – 12 pm
The Ritz-Carlton, Buckhead
Agenda:
- How Much is Your Company Worth – How to Explain the Past and Sell the Future
- The Next Big Thing – Bartering Luxury Products and Services
- Trends in International Luxury – from Dubai to China to New York City
- How to Sell the Luxury Customer in the Age of Prudence
- Digitally Equipped, Customer Intimate and Generating Sales
- How Human Resources can help Increase Sales Instead of Placating Failure
- In a Downturn Economy, How to Upturn Class A Office Space
- The Luxury of Understanding Body Language in the High-End Sales Relationship
- Why Corporate America is Hiring the Young
- Lights, Camera, Go. The New Fast Media – Be Ready
- Crisis in the “Castle” Creates Opportunity
- ATLANTA STOCK EXCHANGE – Focused Deal Making Session – 11 am -12 pm / Members Only
Entrepreneur Education April 2009 Symposium
Thursday, April 16, 2009
8 am – 12 pm
The Ritz-Carlton, Buckhead
Agenda:
- ‘Buyology’ – The truth and lies about why customers buy
- Why and how family members can be your biggest asset or your biggest liability
- The hardest bird to spot – Sales people who know how to sell
- How to produce your own video story and VLOG with image and substance
- Why ‘Corporate America’ is in a rush to hire the young
- How and what to outsource for the luxury customer experience?
- When will ‘Hotlanta’ come back? – Economic forecast for summer 2009
- The decision makers on the 700B dollar stimulus package. How to earn the money?
- MBA Business Case – New business model for downturn: Create your own upturn
- What’s your social media score? – Come and score yourself.
- ATLANTA STOCK EXCHANGE – Focused Deal Making Session – Members Only
Entrepreneur Education March 2009 Symposium
Friday, March 6, 2009
8:00 a.m. – 12:00 p.m.
Intercontinental Hotel, Buckhead
Agenda:
- Franchising, Owner Equity, Licensing – the best strategy for emerging companies
- What growing businesses should outsource and should stay ”in-house”
- Key partnerships – how to skillfully choose a resourceful lawyer and accountant
- The rarest bird in any company – Marketing Genius – how and where to find one
- Which CEO performs the best – tough or nice guy? Review results from both styles
- Top 10 luxury brands in Atlanta will be in the room and profiled
- Mergers, Acquisitions, Term Sheets and Definitive Agreements – how to negotiate
- ATLANTA STOCK EXCHANGE – Focused Deal Making Session for Members Only
February 2009 Make Up Symposium
Friday, February 27, 2009
8:00 a.m. – 12:00 p.m.
Villa Christina
Agenda:
- Surprising new research on how to close the customer in the downturn
- Why surviving the downturn and missing the sales upturn could be a disaster
- Profile the leadership and Best Practices of 10 member companies
- “In Search of Stupidity” – white paper and discussion on the bailouts
- Research on search engines and paid searches – what’s hot
- Global economic forecast and local economic forecast for Atlanta businesses
- Atlanta Magazine’s “Best of Atlanta” – how to be there in 2009
- Business Case Review – how being different can make you money
February 2009 Members Luncheon
February 27, 2009
12:30 – 2 pm
Villa Christina
Agenda:
You are invited to join us on Friday, February 27th for a ‘New Members Luncheon’ held at Villa Christina at 12:30 pm. As a new member, we welcome you to the group and hope you will enjoy being part of it as much as we do. We look forward to a long and productive business partnership with you and your company. Please be sure to reserve March 6th on your calendar; we will be holding our next ‘Roundtable Event’ on this day.
We are also hosting a ‘Make Up’ Roundtable Event prior to the luncheon on February 27th since we were unable to accommodate 45 companies that wanted to participate in January’s roundtable. If you know someone who would be interested in participating in either event, please feel free to invite them.
Entrepreneur Education January 2009 Symposium
Friday, January 30, 2009
8 am – 12 pm
InterContinental Hotel, Buckhead
Agenda:
- Surprising new research on how to close the customer in the downturn
- Surviving the downturn and missing the upturn could be a disaster – prepare
- Profile the leadership and Best Practices of 10 member companies
- “In Search of Stupidity” – white paper and discussion on the bailouts
- Research on search engines and paid searches – what’s hot
- Global economic forecast and local economic forecast for Atlanta businesses
- Atlanta Magazine’s “Best of Atlanta” – how to be there in 2009
- MBA without the math – what leaders should know about running a business
- Business Case Review – how being different can make you money
- Atlanta print media – who will survive and thrive – who will not
Entrepreneur Education November 2008 Symposium
Friday, November 14, 2008
8 am – 12 pm
InterContinental Hotel Buckhead
Agenda:
- Live Customer Showcase – Who is buying and why
- The art and skills of negotiating – when to move up and down on price
- Why the agenda is more important than price
- How to get to yes with a smile
- In a nutshell, how the global economy works and how it can work for you
- Open discussion and update on Global crisis - where and what is the solution
- Business case review – rewards, risks and opportunities for a growing Atlanta business
- LMBA Class – the Luxury Customer Experience with 2 P’s and 2 E’s – Price, Product, Elite and Emotions
Entrepreneur Education October 2008 Symposium
8 am – 12 pm
The Intercontinental Hotel, Buckhead
Agenda:
- The Visionary – How to Create a Compelling Vision in the Luxury Market
- Executing Total Contact Ownership – The Customer Service Standard
- Business Case – The Luxury Legacy and Sales Future of Cooper Music
- 3s Model – Discover the Psychology of the Sale
- The 10 Best and Must Practices of Luxury Etiquette in Every Sale
- How to Speak and Treat the Competition in the Sales Market
- Business Case – The Urgency and Passion of EOS Marketing
Entrepreneur Education August 2008 Symposium
8 am – 12 pm
The Mansion on Peachtree
Agenda:
- The Luxury Universe
- When the Brand is You. How to Build it
- Luxury of Persistence – Communication that Inspires the Customer
- The ABC’s (Always Be Closing) and Best Practices of Teamwork
- Selling Green as Luxury
- Natalie Allen: Weather Channel
- Two Sales Business Cases
- The LMBA, The Strategy of Brands: Cliff Oxford
- Lydia Mondavi: 29 Cosmetics and 29 Spa
- Best Practices – Etiquette
Entrepreneur Education June 2008 Symposium
8 am – 12 pm
Emory University
Agenda:
- The Luxury of Persistence
- The Luxury of Real Estate
- Constituent Relations
- Submarine Offer
- EQ response
- Emotional Intelligence
- Inspire Health
- Green Truths
- How to Lose the Customer
- Do’s and Don’ts of Luxury Sales
- Luxury Etiquette
Entrepreneur Education April 2008 Symposium
8 am – 12 pm
Emory University
Agenda:
- Luxury Universe
- Heart and Soul of Sale
- LMBA Express
- Winning Hearts and Writing Checks
- Life Vision and Attitude of Sales
- Know thy customer – best practices
- Brand addiction that moves the needle
- Royal Island Business Case
